Netmatter blog.
Digital marketing, ecommerce tips and news
Digital Marketing Executive
Katy is a Digital Marketing Executive at Netmatter with a degree in Marketing. She has so far gained experience in various areas of marketing including email, copywriting, social media and SEO.
In the new age of email marketing, it’s no longer enough to simply build your email list and send your latest discounts … Read more
Whether your business is B2C, B2B or even both, the most important figure to you is probably revenue. Metrics like conversions… Read more
As with all marketing channels, you can’t understand the success of your efforts without measuring and tracking the … Read more
Over the past two years the world of online search has changed dramatically. Long gone are the days of search engine results… Read more
Related products, cross-sells and up-sells are an effective and often underutilised strategy for boosting average order… Read more
Way back in 2014 Google announced that they would start to use HTTPS as a ranking signal. This was said to affect only 1% of … Read more
In the midst of cloud applications being implemented and integrated on a mainstream level, businesses are increasing … Read more
