In late 2017 Google released their beta version of a new Search Console to a limited number of users. Following comprehensive… Read more
Google Adwords Posts
Get up to date insight on Google AdWords and discover how to get the most from your PPC and paid search campaigns.

The Changing Face Of Search
Over the past two years the world of online search has changed dramatically. Long gone are the days of search engine results… Read more

Do Google Ads Really Work?
Many small businesses seem to rue the day they ever took the advice of all those blog posts and invested in AdWords. Everyone… Read more

How to set up Google Shopping for Magento
More than half of retail marketers' paid search budgets were spent on Google shopping ads in 2016, this marks the first year… Read more

How to structure profitable shopping ads
For many retailers, Google Shopping ads have the potential outperform Search campaigns for both costs and revenue. Unfortunately,… Read more

Google Attribution: What you need to know
Over the next few months, Google will be rolling out Google Attribution, the new and free alternative to their enterprise… Read more

New AdWords Interface
Last year Google announced it would be updating the AdWords interface. After 15 years of almost no changes the UI was arguably… Read more

Google launches similar audiences for Search
After the tried and tested success of similar audiences on Display Network campaigns, Google has finally announced that… Read more

AdWords Converted clicks now retired
When conversion tracking was first introduced to AdWords in 2001, “Converted clicks” was Google’s conversion … Read more

How to deliver ROI from AdWords
If you’re managing your own AdWords you may have noticed how easy it is to spend money and blow your daily budget, sometimes… Read more