Google AdWords provides a service that allow businesses to advertise on Google and its own network. This service is largely based around keywords that links a search to an ad.

Did you know that there are currently around 1.2 million businesses advertising on the Google search network; this is due to its never ending positive attributes it can bring when it comes to search marketing. When you advertise with AdWords, you're making a financial investment in your business, so it is important to be aware of all the aspects it can bring. So, through businesses making an impressive profit from this, here is an infographic highlighting the top tips and reasons why Google AdWorks has become so popular in the recent years.


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Catherine Durham

Catherine Durham

Digital Marketing Manager (Dip DigM)

Catherine Durham has a masters in Digital Marketing and a wealth of experience in optimisation and strategy development for ecommerce retailers. Her specialisms include SEO, paid search, email marketing and conversion rate optimisation.

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